NOVEMBER 5-9, 2018
LJW MARRIOTT SAN ANTONIO HILL COUNTRY RESORT & SPA ∙ SAN ANTONIO
Official Conference of the
International Institute of Business Analysis 

Neena Naidu

Technology Manager - Business Analysis, Manheim Inc. (Cox Automotive)


Neena Naidu

A technology enthusiast for 15 years, Neena is the leader of 17 business analysts within the agile IT group at Manheim. Her role as a BA Technology manager is the culmination of a full-flavored career – from testing to business intelligence to app and web services. When Neena first started, she was the lead of a testing team with technology powerhouses Microsoft and AT&T. During Disney, she was part of the NextGen project to create the MagicBand, an all-in-one device that connects visitors to all the parks, hotels and restaurants. In 2012, she arrived at Manheim to be an Agile Scrum Master, working to support the auction industry. Neena made the leap to leadership and became a Release Manager. By August 2014, she was promoted again to her current role.

Neena is a strong believer of agile & lean philosophy, finding that team members are able to “create, collaborate and innovate” in this healthy environment.


Neena's 2016 Presentations:

  1. Building a Strong Agile Enterprise: Inspect, Adapt & Transform
    Friday, November 4, 2016 (9:00 am – 10:00 am)

Building Business Capability is the only conference that provides insight into Business Analysis, Business Architecture, Business Process, Business Rules, Business Decisions, and Business Strategy & Transformation toward the pursuit of business excellence.

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