NOVEMBER 6-10, 2017
LOEWS ROYAL PACIFIC RESORT ∙ ORLANDO

NOVEMBER 6-10, 2017
LOEWS ROYAL PACIFIC RESORT ∙ ORLANDO
Official Conference of the
International Institute of Business Analysis 

Agenda

Monday, November 6, 2017

9:00 am – 12:00 pm | Pre-Conference Tutorial | Room: Java 1 & 2

The What, Why and How of Business Rules

Presented by: Ronald G. Ross, Gladys S.W. Lam


Successful business transformation requires meeting the major business challenges of the day, including business agility, knowledge re-use, and project acceleration. You need innovative techniques that have been proven successful, ones that put business people truly in the driver’s seat.

This tutorial explains what (true) business rules are and what they can do for you. Learn about how they have been applied, and what they have enabled other companies to achieve. Hear about sources of business rules, including the pitfalls of reverse-engineering.

You need workable techniques to take your initiatives to the next level of business capability. Discover how business rules can be used to simplify business processes by an order of magnitude. Learn how to develop the vocabulary and patterns that will enable you to talk with business people like a seasoned pro. Find out how business rules differ from requirements and how they will dramatically sharpen your deliverables. If you’re ready to take the next big step in the profession come participate in this dynamic discussion with the world leaders in the field.

  • Understand what (true) business rules are really about
  • Find out what they can do for your business and your projects
  • Learn what hands-on techniques you need to be successful

Event Trail(s)

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Speaker(s)

 Ronald G.Ross

Ronald G.Ross

Co-Founder & Principal
Business Rule Solutions, LLC
Executive Editor
BRCommunity.com

Ronald G. Ross is Principal and Co-Founder of Business Rule Solutions, LLC (BRS), where he actively develops and applies the BABusinessSpeak™ methodology including RuleSpeak®, DecisionSpeak™, and ConceptSpeak™. Ron consults to companies worldwide through BRS.

Ron is recognized internationally as the "father of business rules." He is the author of ten professional books including the groundbreaking first book on business rules The Business Rule Book in 1994. His newest are:

Ron serves as Executive Editor of BRCommunity.com and its flagship publication, Business Rules Journal. He is a sought-after speaker at conferences world-wide. More than 50,000 people have heard him speak; many more have attended his seminars and read his books.

Ron has served as Chair of the annual International Business Rules & Decisions Forum conference since 1997, now part of the Building Business Capability (BBC) conference. He was a charter member of the Business Rules Group (BRG) in the 1980s, and an editor of its Business Motivation Model (BMM) standard and the Business Rules Manifesto. He is active in OMG standards development, with core involvement in SBVR. He was also a contributor to the IIBA’s BABOK v3.

Ron holds a BA from Rice University and an MS in information science from Illinois Institute of Technology.

For more information about Mr. Ross, visit www.RonRoss.info, which hosts his blog.

Tweets: @Ronald_G_Ross


Ronald's 2017 Presentations:

  1. The What, Why and How of Business Rules
    Monday, November 6, 2017 (9:00 am – 12:00 pm)
  2. Techniques for Explicit Business Knowledge Engineering
    Tuesday, November 7, 2017 (1:30 pm – 4:30 pm)
  3. Business Knowledge Engineering
    Thursday, November 9, 2017 (9:00 am – 10:00 am)
  4. An Opinion of Gurus: Leading Business Excellence
    Friday, November 10, 2017 (11:30 am – 12:30 pm)

 Gladys S.W. Lam

Gladys S.W.Lam

Co-Founder & Principal
Business Rule Solutions, LLC
Publisher
BRCommunity.com

Gladys S.W. Lam is a world-renowned authority on applied business rule and decision techniques. She is Principal and Co-Founder of Business Rule Solutions, LLC (www.BRSolutions.com), the most recognized company world-wide in business rules and decision analysis. Ms. Lam is co-creator of IPSpeakTM, the BRS methodology. She is Co-Founder of BRCommunity.com, a vertical community for professionals and home of Business Rules Journal. She co-authored Building Business Solutions: Business Analysis with Business Rules, with Ronald G. Ross, an IIBA® sponsored handbook on business analysis with business rules.

Ms. Lam is widely known for her lively, pragmatic style. Ms. Lam is an internationally recognized expert on business rules and decision techniques. She speaks worldwide at conferences and other professional events. She co-presents interactive online seminars. She is also Executive Director of the Building Business Capability (BBC) Conference, which includes the Business Rules and Decisions Forum and is the official conference of the IIBA®.

Ms. Lam is a world-renowned expert on business project management, having managed numerous projects that focus on the large-scale capture, analysis and management of business rules and decisions. She works comfortably with senior executives providing insights and advice. She advises senior management of large companies on organizational issues and on business solutions to business problems. She is most effective with mentoring and training business analysts worldwide.


Gladys's 2017 Presentations:

  1. The What, Why and How of Business Rules
    Monday, November 6, 2017 (9:00 am – 12:00 pm)
  2. Engineering the Business Capability: How Business Rules, Business Processes, and Requirements Can All Work Together
    Tuesday, November 7, 2017 (9:00 am – 12:00 pm)
  3. Business Rules and Agile: Can or Cannot?
    Wednesday, November 8, 2017 (11:35 am – 12:35 pm)

Building Business Capability is the only conference that provides insight into Business Analysis, Business Architecture, Business Process, Business Rules, Business Decisions, and Business Strategy & Transformation toward the pursuit of business excellence.

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Event Produced and Organized by Rising Media in association with Business Rule Solutions Copyright © 2010-2017, Rising Media, Inc. All Rights Reserved.

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