THE FOLLOWING SESSION IS FROM THE
Business Rules Forum

Wednesday | 2:30pm - 3:30pm | Managing Decisions Track
Room: Juniper



Presentation

Business Rules - Conception to Implementation - A Large Retail Perspective

SPEAKER(s):

Speaker Photo: Cindy Scullion

Cindy Scullion

Senior Consultant, Business Rule Solutions, LLC

Speaker Photo: Arijit Das

Arijit Das

Principal-BRMS, Infotrellis

MAIN FOCUS OF PRESENTATION:

FAMILIARITY WITH SUBJECT:

    ABOUT THIS SESSION:

    Discover how a large retail organization is leveraging business rules for their Customer Master Data Management and driving marketing initiatives. Hear from the business side, how to effectively organize the knowledge of the business so it becomes a corporate asset. Hear from the systems side, how to optimize implementation so that the business has maximum control over the business rules.

    What you will learn:

    • Organizing business terminology
    • Extracting business processes
    • Harvesting the business rules
    • Engaging implementation partners
    • Implementing customer friendly business rules
    • Providing business control of the business rule management
    • Governance needed to manage changes to business rules


    ABOUT THE SPEAKER(s):

    Cindy Scullion is a Senior Consultant with Business Rule Solutions, LLC (BRS). She has worked with numerous companies in industries such as the energy sector (power, oil & gas), insurance, health care, finance, and hi-tech. Cindy is a key member of the BRS team, assisting numerous clients with all facets of business rule management. She also conducts training in RuleXpress, the business rule management tool from RuleArts. Her twenty-plus year career has encompassed roles as management consultant, project manager, systems analyst and coach/mentor.


    Arijit Das is the principal for Infotrellis BRMS practice. He has over 10 years experience in designing and implementing rule based enterprise applications for various government and corporate clients in the field of finance, retail, healthcare and pension. He has worked in the role of a business rules architect, project manager and pre sales executive over the years.


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