Business Rules - Conception to Implementation - A Large Retail Perspective
Senior Consultant, Business Rule Solutions, LLC
MAIN FOCUS OF PRESENTATION:
FAMILIARITY WITH SUBJECT:
ABOUT THIS SESSION:
Discover how a large retail organization is leveraging business rules for their Customer Master Data Management and driving marketing initiatives. Hear from the business side, how to effectively organize the knowledge of the business so it becomes a corporate asset. Hear from the systems side, how to optimize implementation so that the business has maximum control over the business rules.
What you will learn:
Organizing business terminology
Extracting business processes
Harvesting the business rules
Engaging implementation partners
Implementing customer friendly business rules
Providing business control of the business rule management
Governance needed to manage changes to business rules
ABOUT THE SPEAKER(s):
Cindy Scullion is a Senior Consultant with Business Rule Solutions, LLC (BRS). She has worked with numerous companies in industries such as the energy sector (power, oil & gas), insurance, health care, finance, and hi-tech. Cindy is a key member of the BRS team, assisting numerous clients with all facets of business rule management. She also conducts training in RuleXpress, the business rule management tool from RuleArts. Her twenty-plus year career has encompassed roles as management consultant, project manager, systems analyst and coach/mentor.
Arijit Das is the principal for Infotrellis BRMS practice. He has over 10 years experience in designing and implementing rule based enterprise applications for various government and corporate clients in the field of finance, retail, healthcare and pension. He has worked in the role of a business rules architect, project manager and pre sales executive over the years.