The business rule approach and its supporting technologies enable a new level of business/IT synergy. Business rules can be expressed, organized, and managed from a business perspective, and traceability can be maintained between the business rules and their implementation in automated business decisions. In this presentation we will demonstrate how business and IT can more effectively collaborate to achieve shared organizational objectives. What you will learn:
Where the boundary is between the rules of the business and those of IT
What information about rules should be exchanged between business and IT
How IBM and RuleArts have provided an integrated approach and what's next
ABOUT THE SPEAKER(s):
Rik Gerrits studied mathematics and business economics and is chief architect of RuleArts' RuleXpress, a sophisticated environment aimed for business rules analysts and business end users.
Colleen McClintock is Vice-President of Products at Sparkling Logic. She has worked in the BRMS/Decision Management space since the early 90’s. Colleen led ILOG’s (acquired by (IBM) Product Marketing and Management team, evolving JRules to the market-leading BRMS. At IBM Colleen continued to work in Decision Management and BPM Product Management, focusing on business analyst and business user empowerment and leading a project with IBM Research on next-generation decision management technologies.
Linda Nieporent is a Product Manager for IBM's WebSphere ILOG Business Rules. She has worked on the ILOG product management team for the past 4 years. Previously, she did consulting and training on business rules and data modeling.