BBC Steering Committee
Director, Corporate & Business Development, IIBA®
Alain Arseneault is a senior management professional with over 16 years of experience in both IT and business, establishing and managing PM/SDLC strategies, standards and practices covering various tenures in business analysis, project management and change management.
Prior to joining IIBA® as Acting, President and CEO in 2013, Alain was a volunteer with the organization for seven years. During this time, Alain was Chair of the Board, Vice-Chair of the Board; Chair of the Nominations Committee, and held several positions in the areas of strategic planning, marketing and communications.
Alain has been a member of various advisory forums on business analysis in Toronto, Canada.
Founder, BPTrends Associates / Process Renewal Group
Roger is a respected pioneer in the introduction of innovative approaches for Business Management. He is a world leader in the field of Business Process Management, having authored one of the most read and followed books on the topic early in BPM’s growth as well as the Business Process Manifesto. Roger’s leadership is also witnessed by his position as chair of several of the most influential conferences each year on BPM and Business Architecture and by his role as chair of the BPTrends.com Advisory Board. The insights he brings to PRG’s consulting clients are thoughtful and pragmatic.
CEO, Rising Media, Inc
Matthew Finlay is a technology events veteran, starting his trade show experience following a career in electronic publishing, with the first ever Internet tradeshow – Internet World, in 1994 and subsequently leading its European expansion. Rising Media, which he founded in 2005, currently runs a number of technology events in an expanding list of countries including the USA, Canada, UK, Germany, France, Sweden and Australia.
Gladys S.W. Lam is a world-renowned authority on applied business rule and decision techniques. She is Principal and Co-Founder of Business Rule Solutions, LLC (www.BRSolutions.com), the most recognized company world-wide in business rules and decision analysis. Ms. Lam is co-creator of IPSpeakTM, the BRS methodology. She is Co-Founder of BRCommunity.com, a vertical community for professionals and home of Business Rules Journal. She co-authored Building Business Solutions: Business Analysis with Business Rules, with Ronald G. Ross, an IIBA® sponsored handbook on business analysis with business rules.
Ms. Lam is widely known for her lively, pragmatic style. Ms. Lam is an internationally recognized expert on business rules and decision techniques. She speaks worldwide at conferences and other professional events. She co-presents interactive online seminars. She is also Executive Director of the Building Business Capability (BBC) Conference, which includes the Business Rules and Decisions Forum and is the official conference of the IIBA®.
Ms. Lam is a world-renowned expert on business project management, having managed numerous projects that focus on the large-scale capture, analysis and management of business rules and decisions. She works comfortably with senior executives providing insights and advice. She advises senior management of large companies on organizational issues and on business solutions to business problems. She is most effective with mentoring and training business analysts worldwide.
Ronald G. Ross is Principal and Co-Founder of Business Rule Solutions, LLC(BRS), where he actively develops and applies the BABusinessSpeak™ methodology including RuleSpeak®, DecisionSpeak™, and ConceptSpeak™. Ron consults to companies worldwide through BRS.
Ron is recognized internationally as the “father of business rules.” He is the author of ten professional books including the groundbreaking first book on business rules The Business Rule Book in 1994. His newest are:
- Building Business Solutions: Business Analysis with Business Rules (2nd edition) with Gladys S.W. Lam (2015, An IIBA® Sponsored Handbook).
- Business Rule Concepts: Getting to the Point of Knowledge(4th edition, 2013).
Ron serves as Executive Editor of BRCommunity.comand its flagship publication, Business Rules Journal. He is a sought-after speaker at conferences world-wide. More than 50,000 people have heard him speak; many more have attended his seminars and read his books.
Ron has served as Chair of the annual International Business Rules & Decisions Forumconference since 1997, now part of the Building Business Capability (BBC) conference. He was a charter member of the Business Rules Group (BRG)in the 1980s, and an editor of its Business Motivation Model (BMM) standard and the Business Rules Manifesto. He is active in OMG standards development, with core involvement in SBVR. He was also a contributor to the IIBA’s BABOK v3.
Ron holds a BA from Rice University and an MS in information science from Illinois Institute of Technology.
Building Business Capability is the only conference that provides insight into Business Analysis, Business Architecture, Business Process, Business Rules, Business Decisions, and Business Strategy & Transformation toward the pursuit of business excellence.